About —
Hyssop is a floral studio and boutique based in Grand Rapids, Michigan, founded by Hayley Hungerford in 2019 and now co-owned with her husband, Zachary. After five years of growing the business from a home studio, they opened their first brick-and-mortar space in 2024.
Together, Hayley and Zachary lead every part of the business—from floral design and client consultations to tending the garden, teaching workshops, and welcoming guests into the studio. Rooted in a love for their community, they prioritize sourcing from local growers whenever possible and thoughtfully partner with makers and brands whose values align with their own. Their work is guided by a shared belief that flowers have the power to cultivate beauty, foster connection, and bring people together in every season of life.
Photos, Julian Navarette
Flowers have a unique ability to evoke a sense of belonging.
Our designs honor the beauty and character of each bloom, embracing the spontaneity, movement, and quiet rhythm of the garden.
“Hayley and Zachary are true artists in every sense of the word. Their deep care for both their craft and clients can be felt in the intentional selection of floral elements, all the way to the curation of vessels, space, and the larger design experience. Hyssop Floral leaves me in awe every time I have the chance to work alongside them. Their work is expansive, timeless, joyful, and always wonderfully curated for the project at hand.”
-Annie Brinkman, Studio Wes
We believe the best designs aren't forced. They emerge through careful observation, seasonality, and the quiet guidance of the flowers themselves.
Kind Words
Natalie & Kyrell
“Hayley and her team brought our floral dreams to life for our small, intimate wedding. Planning from out of state made it tough to find someone who truly matched the style we had envisioned — but from our very first call (and her amazing design deck!) we knew Hyssop was the one. Hayley and her husband have the kindest, calmest energy and were such a joy to work with. They patiently answered all our questions and made the whole process feel so easy.
They took our Pinterest board and turned it into magic — creating the most beautiful ground florals that looked like they were naturally growing right from the earth. It felt like we were at a whimsical garden party! Hayley’s design style is thoughtful, unique, and truly special. And the flowers? So fresh that they lasted over a week after the wedding!
If you’re looking for a florist who truly gets it and pours care into every detail, you have to book them.”
Emily & Cal
“HYSSOP FLORAL, YOU ARE AMAZING!
An intended 1 hour initial meeting turned into 3 when we first met because we instantly clicked and couldn’t stop gabbing.
Their creativity and attention to detail is unmatched. I gave them both vague and overly descriptive design requests and they nailed it. They somehow made my request of California coastal minimalism and Michigan sunset hues come to life.
They sourced Flamingo Estate candles, 3-D printed vases, and stunning table lamps for us. And lastly, made my request of elegant wildflowers that appear as though they’re growing right out of the ground surpass my wildest expectations. If you’re in search of talented and dedicated florists, these are your people — trust me. And also, their GR store is absolutely adorable for home goods so it’s a must see as well!”
Eunice I.
“Today, while exploring the neighborhood, I stumbled upon this gem: a small floral design studio. I felt the artistic and thoughtful spirit the moment I stepped inside. I initially did a quick loop around the store because I was picking up something from the bakery next door, but I was compelled to return for a second look to purchase a flower arrangement and a candle.
Their arrangements have a wispy, ephemeral beauty. Make sure to step into their back room to see the ready-made arrangements they have available. I wanted to take everything home, but I limited myself to just one. It now has a spot in my apartment that has instantly elevated the space. They also offer a lovely collection of unique gifts, cards, books, candles, and other goods — perfect little rewards for anyone who takes the time to wander around their shop.
A note about the owners: they are true artists and masters of their craft. As I was walking out, I received a brief summary of the individual flowers in my arrangement. They also warmly thanked me for my purchase and even offered to walk the arrangement to my car. It felt like I was adopting one of their children. I love their warmth and generosity!”
Lauren & Ajdin
“We cannot thank you enough for all that you and Zachary put into our wedding! It was absolutely stunning — you both are so talented. The florals of my dreams!!! They very much had the fun, quirky spirit I was looking for, and were beyond what I had even imagined.
Guests have not stopped raving about the flowers and their uniqueness, and asking who did them — I keep sharing and they only wish you were closer!!
I think the florals were easily the standout detail of the day.”
Brandon
“The only thing more beautiful than their unique, often native arrangements are the owners themselves — a lovely couple who are knowledgeable, passionate, and truly dedicated to their craft. Their care and artistry are evident in every piece, and the shop itself is a charming little space with a great walk-in cooler!
Shop local and discover some of the most unique arrangements in Grand Rapids.”
Katie & James
“Everyone at our wedding was in awe of Hyssop's designs. The florals were STUNNING! Not only is Hayley a wonderful person and easy to work with, but she is also extremely talented, organized, and visionary. After just one conversation, she created a whole vision board for our wedding and truly made our dreams come to life. We were so thankful for how easy Hayley made the entire process, we cannot recommend her enough!”
FAQs
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Our availability for weddings and events in 2026 is nearly full, but we’re thrilled to begin bookings for 2027!
If you’d like to work with us, we’d love to hear from you—please don’t hesitate to get in touch.
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We typically book weddings about a year in advance. Inquiring early gives couples a better chance of securing their preferred date.
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To provide the highest level of creativity and quality, our full-service wedding floral and candle decor packages generally begin at $10,000. We understand that budget is an important consideration, often influenced by guest count and overall vision, and in some cases, we may be able to accommodate smaller-scale floral designs in the $8,000–$10,000 range.
We thoughtfully limit the number of weddings we take on each year, allowing us to dedicate our full attention and expertise to every couple and deliver a truly personalized experience.
We look forward to exploring your wedding floral vision in more detail.
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Our arrangements cultivate an atmosphere of elegance, warmth, and intimacy, reminiscent of a refined dinner gathering. Each design invites curiosity and connection, featuring beautiful, unexpected blooms that delight and inspire.
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We’d love to hear from you! Simply fill out an inquiry form and share what you’re hoping to learn from us.
For us, creating with flowers is both a meditative practice and a way to celebrate beauty, possibility, and the joy of making.
We find inspiration in the unexpected—on walks, in nature, and in the subtle ways flowers grow and adapt. Gardens, the changing seasons, and connections with other artists continually spark our creativity.
Our values bring purpose to our work and foster meaningful relationships.
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We communicate openly and honestly, building trust and reliability with our clients.
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We honor nature and aim to work in harmony with it. While creating beautiful experiences for you, we remain mindful of our impact on the environment.
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By fostering a positive and compassionate presence, we help ease any fears or anxieties you may have, supporting you every step of the way.
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Through collaboration and our design philosophy, we guide your choices toward meaningful and impactful results.